With a voice and live performance which triumphed over 600+ acts in a nationwide competition to support Ed Sheeran; Caswell and her band are without doubt one of the most exciting and dynamic live acts of the moment. Hailing from Suffolk, the journey began as a preteen writing songs on a second-hand piano after watching a musical episode of Buffy The Vampire Slayer.

Ten years on Caswell debuted her first works, which quickly accumulated 400k+ Spotify streams and features on playlists Fresh Finds, New Music Friday and Chilled Pop Hits. Her single ‘Dance Sober’ caught the eye of ITV producers and was then used on This Morning for a fashion feature, with presenter Holly Willoughby describing it as “What we’re loving at the moment”. Soon after, Caswell opened for Pixie Geldof and Arlissa and was selected by BBC Introducing to play Latitude 2018, after which she was listed as a festival highlight on the official website alongside acts Wolf Alice and alt-J.

The rise continued in 2019 with PRS Foundation endorsement by way of the Women Make Music award, which saw the release of her sophomore EP Blindside fronted by three sold-out launch shows. Backing from the BBC also continued to deepen its roots, as she snapped up slots at Reading and Leeds Festivals via Introducing and gained radio support from DJs at BBC Radio 1, BBC Radio 1Xtra and BBC 6 Music.

Following the success of her battle of the bands win to support Ed Sheeran, Caswell made TV appearances on BBC News at 6 and ITV News Anglia before going on to open for the megastar alongside Lewis Capaldi in front of 40,000 on the closing night of his record-breaking Divide world tour. Now, with 700k+ Spotify streams under her belt and a writing credit on Top 10 German radio hit ‘All I Need’ by Michael Schulte, Caswell has affirmed her place as an alt-pop force to be reckoned with, and one that is most definitely here to stay.

For more information contact@caswellofficial.com

Caswell gratefully acknowledges support from PRS for Music Foundation


Jake Alder and Caswell have been busy since their last release. Their first collaboration ‘Going Under’ was championed by BBC Introducing, received Spotify playlist placements and premiered at Wonderland, which cited it ‘a track that we can’t stop listening to’ from ‘the brilliant producer and London’s newest superstar’.

The follow up single, ‘Karma’ out 16.10.20, does not disappoint, showcasing the duo’s magnetic energy through a combination of Caswell’s honest (if at times, sinister) lyrics and Jake’s left-field anthem style pop production.

Opening up about the sentiment behind the track, Caswell says “I really wanted to take the power back in a situation where we typically feel powerless. In this instance, having been cheated on”. She laughs, going on to say “I call this my ‘Lemonading’ song! It’s very much a woman-scorned vibe, but the revenge element is left to the powers of the universe”.

Karma (Digital) is available to listen here


Suffolk Pride, Ipswich – Main Stage – 5pm

For booking enquires contact@caswellofficial.com

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Wonderland Magazine

“London’s newest superstar. What she creates is beautiful and moving, and if you’re not already rooting for Caswell, you should be.”

The Line Of Best Fit

“Caswell shows soulful flair and a warm electronic familiarity.”

O2 Academy Islington

“Inviting comparisons to legend Erykah Badu… Caswell gave a stunning argument to why she’s a star in the making”

Record of the Day

“The first thing that hits you is that voice.”

Clash Magazine

“Fusing past with present, classic songwriting with aural possibilities, the pop newcomer has swiftly become a viral success.”


“The imitable divine vocalist Caswell crafts a lush combination of neo-soul and pop…”

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